Insightful Patient Perspectives & Dynamic Event Productions

At Spotlight Creative Communications, we redefine the intersection of patient insights and video production. Our mission is to illuminate the experiences of real patients, empowering pharmaceutical companies to create better products and support strategies. Utilizing our extensive YouTube platform, we engage over 17,000 subscribers, transforming untapped connections into structured intelligence. Additionally, we specialize in crafting highlight reels that capture the essence of any event, from corporate functions to unforgettable weddings, ensuring every memorable moment is beautifully showcased. Our vision is to harness storytelling through advanced video production techniques, amplifying client narratives and enhancing audience engagement.

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Dr. Rob Swanda
PhD — Founder & Principal Science Communicator

Rob brings over 15 years of experience in the biomedical research space, including hands‑on work in drug development for ovarian and kidney cancer therapeutics. For the past six years, he has focused on short‑form science communication, where his educational videos have reached more than 50 million viewers across social platforms. Rob specializes in breaking down complex mechanisms into clear, engaging stories that resonate with broad audiences. His communication work has led to invited discussions at the World Vaccine Congress, AACR, ASCO, and universities across the country. Through Spotlight Creative Communications, Rob helps organizations translate their scientific programs into content that can reachhundreds of thousands of learners.

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Kim Riquier RN, BSN
Director of Medical Writing

Kim has a Bachelor of Science in Nursing with over 20 years of experience including extensive work in community and public health. She is experienced in patient education, health promotion, disease prevention, improving access to quality healthcare. Her clinical background, combined with her passion for clear evidence-based communication allows her translating complex medical information into clear, engaging educational content for healthcare professionals and patients.

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Dawn Forbidussi
Senior Program Manager

Project Manager responsible for coordinating and managing logistics operations within the organization, ensuring seamless execution of projects, optimizing resource allocation, and maintaining effective communication across teams to achieve operational excellence.

Video Production Team

Spotlight boasts a team of two highly trained video producers, each bringing a wealth of experience and expertise to the table. They are skilled in various aspects of video production, ensuring high-quality content that effectively communicates our clients' messages. Our video production capabilities include drone services, multi-camera shooting, video and graphic editing, greenscreen, and more.

Our Expertise in Patient Insights and Video Production

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In-Depth Patient Insights for Pharmaceuticals

We harness real-world patient experiences to deliver actionable insights that guide product development, marketing, and patient support strategies.